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“Penguins” Jump In for Junior Achievement’s Penguin Plunge


Now in its eighth year, the Penguin Plunge, presented by Bluegrass Cellular, is returning to raise money for Junior Achievement of Kentuckiana on Saturday, March 2 at 11 a.m. The goal this year is to raise $15,000 for Junior Achievement’s financial literacy, work readiness and entrepreneurship programs available to Hardin County students in kindergarten through 12th grade.


Penguin Plunge is an annual fundraising event in which brave participants, or “penguins,” fundraise money for the opportunity to jump into a pool of frigid water. This is a community-centered event, attracting many local participants and organizations. Registration for the Penguin Plunge will open at 11 a.m. at Bluegrass Cellular’s Customer Care Center located at 1608 Ring Road.


“Junior Achievement continues to make a huge impact in our local schools, and we are proud to continue our support with the Penguin Plunge,” said Barry Nothstine, Vice President of Sales and Marketing for Bluegrass Cellular. “This fun, energetic event allows the community to literally jump into supporting a great cause.”


Participants are able to fundraise online and request donations to help the Elizabethtown Penguin Plunge reach its goal of $15,000.


The 2019 Penguin Plunge will take place rain or shine at the Bluegrass Cellular 1608 Ring Road location in Elizabethtown. Participants must be 12 years or older and are encouraged to wear unique costumes. Check-in will begin at 11 a.m. with the Penguin Plunge beginning at noon. WQXE and WULF will be broadcasting live at the event. Participants can sign up by registering here.


For more information about the Penguin Plunge, visit or contact Lindsey Alicna at or (270) 312-3322.